Module 2 – Assessing your Entrepreneurship

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After the end of this module you will be able to:

  • Objective 1 – Understand your Personal Entrepreneurial Competences (PEC’s)
  • Objective 2 – Understand how to do market and desk research
  • Objective 3 – Understand the potential risks, success and threats to your new business
  • Objective 4 – Understand what it takes to become an entrepreneur
  • Objective 5 – Get inspired by a mirror

  • Chapter 1: Assessing your situation 

    It is very important for every would-be entrepreneur to assess what he/she already possess and what he/she is still to work on in the realm of successful entrepreneurship. Sujan Patel in ‘The 17 Skills Required to Succeed as an Entrepreneur’, pinpoints the most important skills required for setting sail on an entrepreneurial journey in today’s world.

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    • 1.1 – 17 essential skills
    • 1.2 – Activity – Character Traits Questionnaire
  • Chapter 2: Market research: desk research and field research 

    It is very important for every would-be entrepreneur to assess what he/she already possess and what he/she is still to work on in the realm of successful entrepreneurship. Sujan Patel in ‘The 17 Skills Required to Succeed as an Entrepreneur’, pinpoints the most important skills required for setting sail on an entrepreneurial journey in today’s world.

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    • 2.1: Primary Market Research
    • 2.2: Secondary Market Research
    • 2.3: Understanding Primary Market Research
    • 2.4: Market Research in a nutshell
  • Chapter 3: SWOT Analysis: Potential Risks and Success 

    SWOT Analysis is a useful technique for understanding your Strengths and Weaknesses, and for identifying both the Opportunities open to you and the Threats you face.

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    • 3.1: SWOT Analysis
    • 3.2: Strengths
    • 3.3: Weaknesses
    • 3.4: Opportunties
    • 3.5: Threats
    • 3.6: SWOT Analysis Video
    • 3.7: Creating your own SWOT Analysis
  • Chapter 4: Practical Tutorial: inspiration by other Mirrors  

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    • 4.1: Get Inspired by a Mirror
    • 4.2: An Inspiring Human Being
    • 4.3: Attribute list: 10 qualities of a successful entrepreneur
    • 4.4: Hands on Bilateral Activity
  • References 

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    • Module 2: References